by Chiara Spagnoli Gabardi

“What’s in a name?” Well, Bar 54’s name undoubtably evokes the allure of the most famous nightclub of the late 70s, Studio 54, that had a groundbreaking multi-media visual extravaganza. But Bar 54 has a more sophisticated and quiet charm, not to mention an amazing view of New York City!

The Bar is set on the rooftop lounge of the 54-story building Hyatt Times Square Hotel in the heart of the Big Apple and invites its guests to enjoy savour specialty cocktails, fine wines and gourmet small plates, while mingling around cozy fireplaces, indoors and out on the terrace with a spectacularly beguiling view, that stretch across Manhattan from the Hudson River to the East River.

The interior design will lull your leisure time: the spacious ambiance combined with the urban decor will enhance the delight of sipping the inebriating cocktails, created by  renowned mixologist Julie Reiner, who is sought after by the hippest restaurants, resorts, spirits companies and bars in town, since she creates top-notch beverage programs and cocktails.

The high quality of this venue wouldn’t have been achieved without the supervision of two highly experienced Hyatt professionals, who have been selected for the key positions at the new Hyatt Times Square: General Manager, Richard Morgan, and Director of Sales and Marketing, Klair Johnston. Bar 54 is already being acclaimed as an exciting addition to Times Square’s bar scene and is bound to be the hot new nightlife destination. Don’t miss the opening on Saint Valentine’s Day, see you at 135 West 45th Street.